Equipment

[Video] Deere's FurrowVision Brings Eyes of Operator into the Furrow

Jesse Haecker, Global Business Manager for Planting, Spraying & Nurture Business with John Deere showcases the company's new planter performance upgrade, FurrowVision. This new technology will allow growers to see exactly what is happening in the furrow without having to get out of the cab. The sensor employs lights, lasers and cameras to display a live feed of the furrow's seed depth and alert the farmer when it is not meeting their specifications. While currently in the validation and testing stage of development, FurrowVision is planned for limited availability as a kit as soon as 2024.
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Aftermarket Closing Wheels Consistently Boost Bushels

Beck’s closing wheel study shows a quick ROI for using aftermarket closers, but one company analyst says closing wheels are the low-hanging fruit in improving planter performance.
The latest edition of Beck’s Practical Farm Research (PFR) on planter attachments shows the use of popular aftermarket closing wheels can result in an extra 5 bushels of corn per acre and 2.5 bushels of soybeans per acre.
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Growers Sound Off on Right-to-Repair Concerns

Growers say calling the right-to-repair situation a controversy is putting it lightly.
When farmers were asked in an exclusive Lessiter Media email survey what they thought of the current right-to-repair issues, they didn’t hold back in voicing their opinions, feelings, thought and ideas.
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Frankly Speaking

Right-to-Repair Battle Heating Up

R2R is a controversial topic we felt needed extensive coverage and a subject that the general ag media doesn’t appear to have the courage to report on due to worries about picking sides with the big equipment makers and their advertising budgets.
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INDUSTRY VIEWPOINT: Legislation Is Not the Answer to R2R

Tools & manuals customers are seeking through R2R legislation are already available.
It’s been 7 years since Farm Equipment first covered the right to repair movement (R2R) and what it would mean for dealers. In that time, state and provincial legislation has been introduced across the U.S. and Canada, lawsuits have been filed and an executive order has been issued.
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No-Till Farmer's Editors Debate Right to Repair

Lessiter Media Inc., now in its 42nd year of independent and family ownership, is uniquely positioned in the Right to Repair (R2R) debate, publishing both grower- and dealer-facing content.The content that follows presents a unique vantage point in all of agricultural media. Here, the content leaders of the two divisions – and on each side of the chasm –express their respective audience’s arguments on this R2R debate.


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