Items Tagged with 'ag industry'

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The Power of Ag Journalism: Niche Media, Agribusiness & Market Shifts

In this episode of The Germinate Podcast, Joe Sampson sits down with Mike Lessiter, President of Lessiter Media, to discuss the evolution of agricultural journalism, the role of media in shaping the farm equipment industry, and how niche publishing serves as a powerful resource for agribusiness professionals.
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Coming Back ‘Home’ to No-Tillers Never Felt Better

I’ll be putting my energies to work, along with our editorial staff, to make the No-Till Farmer properties even better than they are now.
Sometimes you just know when you’re “home,” and I’m proud to say that after a three-year hiatus I am back working for you as senior editor of the Growers Division at Lessiter Media.
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Unraveling The Mystery Of Cover-Crop Seed Quality

No-tillers must sort through the sales hype and learn more about their seed sources to find economical, effective species and varieties that will accomplish their cover-crop goals.
As more and more no-tillers embrace cover crops, the production of the seed itself has become a rapidly growing industry in which marketing can sometimes outpace performance.
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