Trimble announced that it has acquired Iron Solutions Inc. of Franklin, Tenn.
Iron Solutions provides market information, analytics-based intelligence and a cloud-based enterprise system to improve dealer and producer productivity. Coupled with Trimble’s Connected Farm solution, Iron Solutions will enable improved real-time decisions for equipment fleets and more tightly link equipment, seed and chemical dealers to the grower through its ERP/CRM systems.
Farmers, their equipment dealers and their agronomy advisors will now have one Connected Farm platform for collaboration on key investment and prescription decisions. Iron Solutions manages over 15 million data points annually from over 1,200 manufacturers and over 2,200 retail sources throughout North America.
Part of the acquisition includes Iron Search, an online marketplace for new and used agricultural, industrial and outdoor power equipment. This feature will allow growers to locate, evaluate and buy equipment online. They can also list their equipment for sale to potential buyers for review within minutes.
Using Iron Search in combination with the Connected Farm Field application, growers will be able to make more informed purchasing decisions, efficiently plan equipment turns and manage the fleet to the unique agronomic requirements of each farming operation.
“The Iron Solutions information together with Connected Farm will provide growers with a critical element in understanding their equipment lifecycle, enabling them to more efficiently manage their fleets,” said Joe Denniston, vice president of Trimble's Agriculture Division.
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